The 2023-2024 Southampton Home Long Sleeve uniform is created in partnership with Hummel, which is celebrating its 100-year anniversary this campaign, the uniform is a remake of the iconic 1987-89 uniform worn by Matt Le Tissier, Alan Shearer, Franny Benali, and Wallace brothers Danny, Rod and Ray.

This classic uniform has a slight twist as each of the 2023-2024 campaign kits celebrates a different element of the Southampton FC crest. The kit has been launched under the campaign For the Badge as the club looks to acknowledge and celebrate the history of the crest.

The 2023-2024 home uniform focuses on the Hampshire rose, with over a thousand small roses subtly printed into the uniform in a diagonal pattern. On the reverse of the uniform, at the nape of the neck, the Hampshire rose proudly sits symbolising the city of Southampton.